Billionaire Moves: Lawrence Stroll Considers Taking Aston Martin Private

With eyes on 2026 and beyond, Stroll doubles down on his long-term vision for Aston Martin—both on the road and on the track.

Canadian billionaire Lawrence Stroll is reportedly considering taking Aston Martin Lagonda private, a move that would shift the iconic British carmaker off the stock market and place it under more centralized control. The announcement comes alongside news of a $162 million investment—including shares in both the car company and its Formula 1 team—as Aston Martin braces for industry-wide disruption, including looming U.S. tariffs.

This isn’t just a financial play. For Stroll, Aston Martin has always been a personal project. His acquisitions of the road car company and the Racing Point F1 team (which became Aston Martin Aramco F1) were part of a unified vision: restore the brand’s prestige across the board. And for better or worse, he’s put his family and fortune at the center of it.

Racing, Branding, and Bold Bets

Stroll’s commitment to Aston Martin extends beyond boardroom strategies. Under his leadership, the brand has seen a renewed push into performance and exclusivity—reintroducing manual V8 sports cars, releasing the hyper-limited Valkyrie, and solidifying its identity through a heightened presence in both Formula 1 and WEC (World Endurance Championship).

On the track, Aston Martin F1 enjoyed a resurgence in 2023 with multiple podiums and a high-profile driver lineup featuring Fernando Alonso. But inconsistency, strategic missteps, and a plateau in development left fans wondering if the team had already peaked.

Looking forward to 2026, the team is betting big on new power unit regulations, a fresh partnership with Honda, and reportedly, the engineering genius of Adrian Newey. If Aston can build a title-contending car, this could be the brand’s redemption arc—a prestige boost that would carry over to car sales and investor confidence.

Going Private: Control or Confidence?

Taking Aston Martin private could serve several purposes. First, it would allow the company to restructure without the scrutiny of public shareholders. Second, it could consolidate operational control in the hands of Stroll and his allies. Most intriguingly, it signals confidence that the investments being made now—in tech, talent, and performance—will pay off under the 2026 regulations.

But it also comes with risks. Aston Martin has burned through capital in recent years and posted notable losses, especially from its racing division. While the brand cachet remains strong, sustainability—financially and competitively—remains in question.

F1, Family, and the Stroll Legacy

For all the business acumen and big-budget moves, Lawrence Stroll is just as famous for being the father of Lance Stroll, a current Aston Martin F1 driver. While his son’s seat in the team continues to spark debate, there’s no denying that the elder Stroll has invested more than just money into Formula 1.

He saved a team from administration. He modernized its facilities. He expanded the workforce. And he brought one of motorsport’s most historic marques back into the spotlight. That’s no small feat.

Whether or not Aston Martin wins races, championships, or new customers, one thing is certain: Lawrence Stroll is playing the long game. Taking the company private may be the boldest move yet—one that either secures his legacy or tests it like never before.